How to Grab Your Prospect’s Attention: The Power of Short, Direct Medicare Supplement Scripts

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How to Grab Your Prospect’s Attention: The Power of Short, Direct Medicare Supplement Scripts

Written by Glen Shelton

Glen Shelton launched Lead Heroes in 2015 after noticing a lack of quality and service among telemarketed lead providers in the insurance industry. As president of Lead Heroes, Glen actively manages a call center with real people generating quality insurance leads. With processes designed to improve efficiency and lower costs, Glen helps maximize ROI for agents selling Final Expense life insurance and Medicare Supplements to seniors.

October 19, 2025

In sales, especially Medicare Supplement sales, every second counts.
You’ve probably heard it before — attention spans are shorter than ever. But it’s not just a cliché — it’s the reality of modern selling. In fact, most prospects decide within the first 7 seconds whether they’ll stay on the call… or hang up.

That’s why your opening script needs to be quick, clear, and to the point.

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The Secret to Hooking Seniors in the First 10 Seconds

Christian Brindl strssed: long-winded introductions kill your momentum. When calling Medicare Supplement beneficiaries, clarity and brevity win every time.

Here’s a proven opener that works:

“Hello, is this Mrs. Jones?
Hi, Mrs. Jones — this is Christian. I’m getting back with you about your conversation earlier regarding additional Medicare Supplement options in your area that may help reduce your cost.
They mentioned a specialist would follow up — that’s me. Do you mind if I ask a few quick questions to see if I can help?”

✅ It’s professional
✅ It builds instant credibility
✅ It respects their time

By skipping the fluff and going straight into why you’re calling, you immediately earn their attention — and permission to continue the conversation.

Why This Works

Medicare clients, like everyone else today, are bombarded with calls and ads. The second they sense hesitation or confusion, they tune out. But a short, confident intro projects authority — and that’s exactly what they respond to.

Remember: clarity creates confidence, and confidence closes sales.

If you sound sure of your purpose, they’ll be sure you’re worth listening to.

Quick Tip for Agents Using Video Outreach

If you’re using short video scripts (like those on VEED or other video tools), the same rule applies:
Q&P — Quick and to the Point.

Start your videos fast, hook them early, and deliver one clear message per clip. Don’t over-explain — show value immediately.

Med Supp Leads

Exclusive Medicare Supplement Leads

For agents focused on growing their Medicare Supplement book, we offer exclusive, call-verified Med Supp leads at our standard rate.

 100% exclusive — never resold
 Call-verified interest in Medicare Supplement plans
 Minimum order: 10 leads
 Delivered in as little as 7 business days

If you’re looking to consistently write Med Supp business and keep your pipeline full year-round, these leads give you a reliable, predictable flow of prospects who pick up the phone and are ready to talk coverage.

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